Explaining the Explainer (animation for marketing)
Guest post by friend and digital smarty, Susanne Schantz, Co-Founder of Small Island Studio You may have noticed a small explosion in the number of animated videos on the web lately. They are...
View Article2013 Predictions from a Bunch of “Dummies”
As we roll into the new year, it’s always a great time for us marketers to look ahead to what is in store for us. This year, I wanted to take a unique approach to my predictions of 2013 by asking some...
View ArticleThink(ing) Like Zuck: 5 Facebook Marketing Tips
Originally posted on WCG’s blog on 1/15/2013. When I agreed to review Ekaterina Walter’s new book, Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg, I...
View ArticleMy Wife the Community Manager
It’s funny how things turn out sometimes. As someone that has worked in the digital/mobile/social space for the last 20 years, I’ve always spent my fair share of time exploring what’s new on the...
View ArticleAre You Ready for Some Football?
Yup, NFL season kicks off tonight. For many of us, this is like Christmas in September. After several long months of waiting, dealing with offseason moves/arrests etc., we’ve finally arrived at day...
View ArticleAustin Breakfast Places FTW
The other day, our family decided we wanted to break out of our normal habits of eating breakfast at Magnolia and Torchy’s so I asked my Austin friends where they suggested we should try next. The...
View ArticleSXSW Best Bars, Restaurants, Panels & Pro Tips from W2O
Looking for the “best of” SXSW Interactive this year? Look no further. The W2o Group team has put together a content capsule with lists of best bars, restaurants and panels, videos, survival tips and...
View Article45 Things I’ve Learned in My 45 Years on Earth
The other night, I was flying back from the west coast and found myself on a flight without wifi and in a rare situation where I was fairly caught up on e-mail/work. Instead of sleeping or reading my...
View ArticleA Walk Down Memory Lane: My Third Ever Podcast… with Michael Arrington
Photo courtesy Robert Scoble One of the lessons I learned early on in life was the power of networking. When I worked at Fidelity Investments between 1997 – 2006, this was relatively easy to do because...
View ArticleHow We Arrived at the What 2 Know Podcast: A Brief History
It dawned on me a few weeks ago that I’ve been podcasting for just over 10 years now. It started back in late 2006 with The We Show whose guests included tech notables like Michael Arrington, Tim...
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